However, I know I can’t fool myself, much less the Universe: My intention must be honest. It’s not enough to simply think about the fact that I need to do some marketing. I must intend to actually do some marketing very soon — usually that day. In many cases my intention registers only after I put myself into marketing mode by doing some definitive action, such as making a list of people who are due for follow ups, working on my web site or simply reading a book filled with marketing ideas that rev up my enthusiasm and creativity. Then the doors of opportunity open.

I call these door openings the “magic of marketing momentum,” but that doesn’t mean you can rely on magic alone. Intention is the key you must put into the lock. Action is the process of turning the key and opening the door. What’s inside? Opportunity and prosperity. Enjoy!

Web Marketing Photo

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