It is worth a mention here, that Facebook is one of the largest online platforms created to meet, greet, chitchat, update statuses, amuse yourself with games and in general have a good time with your friends from within your abodes. Several other sites also offer facility to purchase Facebook followers, get more traffic from Facebook, get Facebook likes, hits from Twitter etc.
Started in early 2004 by Mark Zuckerberg and his acquaintances from their dormitories, membership to Facebook was initially restricted to students of Harvard University. Once the platform began gaining popularity, membership was expanded to other universitys in the Boston region, going on to students from high school and is now open to anyone above the age of 13. Now, with a rating done in mid 2010, Facebook has over half a billion users and an increased rate of Facebook Marketing with people actually teaching how to professionally do marketing on Facebook!
Now, if we are familiar with the idea of marketing, we are basically trying to sell or promote a merchandise to an audience with a desire of enhancing sales for our product and in turn generating income, repeat business and word of mouth exposure also. This promotion may be focussed to a single set of persons or a mixed class. For example, a business selling cold cream aspiring to make its name in the market will perhaps want to go for the female segment while another promoting / selling website design and related services will pursue a general cluster or yet another promoting chicken will target the non-vegetarian crowds! And what better site than Facebook, to have over 500 million individuals to target, and nearly everyone of them already divided into groups, classes and sectors! Nowadays many establishments are assisting various business groups with effective marketing on Facebook, getting hold of Facebook fans and Facebook itself also has its own marketing and advertising division.
Similar to Facebook, Twitter is also a social networking website but then it is a completely different concept and scheme. Twitter is a site owned by Twitter INC and is a micro blogging site that mainly lets Twitter Marketing that is update your status and answer the question What are you doing today in not more than 160 characters. People follow each other on Twitter to keep up a correspondence and many a film personality or TV idol and such celebrities are part of Twitter and habitually update their statuses. These folks have their own group of followers in many thousands and numerous lakhs. A lot of companies today ask you to pay them for help in getting you more and more twitter followers. Now if a person has 1 lakh followers and invites them to go to a site to buy a merchandise, and out of those 1 lakh even just 10000 visited that site and purchased the merchandise then wouldnt it be described brilliant marketing?