Local SEO is an attempt to optimize your website to rank higher on search engine results pages that are produced for specific locations. If you own a small to medium-sized business, the local market is often prioritized more than the global market.
Considering that 46% of general Google searches include local intent, knowing how to maximize your local SEO performance is crucial to increase your business’s exposure and eventually, sales.
There are several essential ranking factors that you should consider to improve your business exposure, especially in the local area. Let us look at what local SEO ranking factors could prove useful for your business.
Google will notice a website that can provide the best experience for its users as a helpful source of information, and its ranking will be improved.
Even though there is no specific metric for a user’s satisfaction, their overall experience when visiting your website should always become your top-most priority….