Social media sentiment analysis is closely associated to or it is often referred to social media intelligence or social media monitoring. It is a constantly developing online technology market
It is known to have increased by at least 38% in the past year. However, sentimental analysis highly varies from marketing or social media intelligence. This is the reason for which leading organizations like twitter and face book are continue to harness proactive marketing using the social networks. The analysis pays attention to reactively analyze everything that other people such as your clientele and competitors talk about their brands in the social media network. Consequently, you end up filled with first hand accurate data in the fastest manner possible from these parties that highly influence your business performance. However, the following are core reasons to make you use social media analysis tools.