Copyright (c) 2008 Silvia Ruch
If we think of a traditional business, in order for it to function properly, it requires huge investments to start it, and continuous payments in order to make it grow and maintain it. It is also necessary for products to go through middle men such as exporters, retailers, etc. The problem with this is all those middle men make the cost of the final product much higher. Each one of them receive their share of the profits and it makes the commercial margins extremely low, with much investment of time and money in order to make the business grow.
Network Marketing is a form in which the maker introduces it’s product under “Business Opportunity”. This does not mean selling door to door. It is simply a very intelligent way for the consumer to take advantage of its benefits and make money with them as well.
There are many myths in the Network Marketing (MLM) industry, but the reality is that it is the fastest growing industry world wide.
According to statistics, sales through MLM today surpass the $80,000,000 annually and more than twenty five million people are working in some sort of MLM business. Today there are two thousand companies world wide using this system in order to distribute their products.
In the future, when someone talks about Network Marketing, MLM or Multilevel Marketing, after reading this report, you will know exactly what they are talking about. I don’t think it necessary to wonder if the system works or not since the reality and statistics are strong enough to take away any doubt. It’s impossible to think twenty five million people in the world are wrong, don’t you think?
There will always be negative people who will have something bad to say about this type of business. The way I see it is, it is impossible to say this system does not work when there’s companies who have been implementing this form of distribution of products and services for over 40 years. Obvious examples are Rehnborg, Herbalife, Avon and Mary Kay to name a few. I am just trying to make it clear that we are not talking about a brand new industry, it may be for you, but not for the rest of the world.