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Article marketing is perhaps the most reliable method of driving free targeted traffic to your site on the internet. At the same time, it is not without its flaws. Let us find out the pros and cons of article marketing.
Pros
1. Builds free targeted traffic to your website. The key here is to increase the number of sites linking back to yours. These backlinks will accumulate over time and slowly improve your search engine rankings.
Increased backlinks = better rankings.
2. Skyrocket your credibility over time when people search for more information about you using the search engines. In fact, this is a fast trick to determine the credibility of the source and if they are truly an expert in their field. Just search for their names on your favourite search engine.
If you can’t find any information about them, it’s most likely the person is not an expert just yet. So you might want to take what they say or what they sell with a pinch of salt.
3. Reliable traffic generation method. Using Article Marketing, you can drive targeted traffic to your site. That would be helpful, isn’t it? Why?
Because the link to your site is at the end of the entire articles, and only interested readers would ever land in that last paragraph.
Cons
1. Requires time and a certain level of writing skills. Article marketing has two long processes – article writing and article promotion.
Since many online marketers are not trained in article writing, they will find article writing a little bit challenging and tiring at the same time.
And let’s not forget article promotion – it takes up time too. Just as it takes up time to look for article sites to submit to, it requires time and effort submitting articles to them.
I hope you’ve benefited from this article.
Article Tags:
Article Marketing, Targeted Traffic, Article Writing
Source: Free Articles from ArticlesFactory.com
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